SEO

What to expect out of a basic SEO plan

When it comes to SEO there are many different options that a company may offer you, but how will you know what to decide on. With the pricing and verbiage that is not always easy to understand here at CloudTalk we are here to break this process down and let you know some items to expect. We are proud to offer SEO, web development, and design services, and one of the biggest portions of that is making sure our [...]

How a small business owner can look at a Google Analytic Report and determine if traffic is moving in the right direction

Small Business Owners Insight To a Google Analytic Report

How a small business owner can look at a Google Analytic Report and determine if traffic is moving in the right direction When paying for a SEO service or even just a basic website management plan, normally you will receive a Google Analytic report. The problem is that business owners may not know what to look for or even what it means. Whoever sets it up the SEO analysis will typically use descriptive titles to help in the understanding of [...]

Outdated Websites Keep Revenue Low

People will spend a lot of time and money decorating their homes with the latest fashions; care will be taken with the color scheme, drapes, accents and all the other elements that go into making an attractive and inviting living space. However, no matter how much time and care you take it is inevitable that as the years pass things will start to look a little dated and tired. The rule that applies to home décor applies with even [...]

Better Information=Better Results: Building a Content Driven Website

In the old timey days of the late 90’s and early 2000’s web design was a lot simpler and a lot more boring. Perhaps you would post some sort of brief introduction to your business, a few old articles, and some sort of animated gif and you would be done. Then you could sit back, relax, and congratulate yourself on being ahead of the curve compared to your competitors who had no web presence at all. However, that sort [...]

Mobile First Indexing and Voice Searching: Is Your Business Ready?

Historically businesses have focused primarily on the desktop version of their website. The desktop version was considered the primary version by Google and other search engines; it was the fullest, most complete version of your site. The desktop website had the highest quality video and graphics and the most comprehensive and detailed information. However, the times, as they say, are a-changin'. Google has recently announced that it is in the process of making the mobile website version the primary [...]

Website Content Design Flow To Maximize SEO

By optimizing the content design of your webpages you can actually improve the SEO rankings of your business, but more so the conversion of the page itself. The way content is presented on your website and the flow of the different webpage elements can actually make a significant difference in the users experince. SEO (Search Engine Optimization) is the way that potential customers can find your business online. When you use a tool like Yahoo or Google you are [...]

Seasonal Marketing: Get the New Year off to a Strong Start

For generations, retailers have marked the holiday season with special deals, promotions, and sales. For example, if you own a restaurant you might offer special meals or drinks, or if you are a yoga or Pilates studio, you might offer a package deal on a number of sessions, and so forth. However, whether you are a traditional brick and mortar store or an online-only operation the holiday season and the start of the new year is a great time [...]

Why Strong SEO is Vital for Your Medical Practice

Search Engine Optimization or SEO is vital for any business but it is particularly critical for those in the medical field. A robust SEO will allow you to rise higher in search engine rankings and be found more easily by patients and potential patients. A 2017 poll by US News &World Report shows that almost as many people use the web (31%) to find a doctor as use a referral from a friend (35%). When social media referrals are [...]

Using Local SEO to Boost Your Business

More and more businesses are using local SEO as a way to effectively market their products and services. Every day millions of customers use local SEO without even knowing it. For example, every time you search for “best restaurants in Atlanta” that is a type of local SEO search. The algorithms behind search engines such as Google will pick up on the fact that you are looking for restaurants in the Atlanta metro area and will structure your search [...]

Why have a website maintenance agreement?

New Website vs New Car Let’s imagine that you’ve just purchased a shiny new car. The new vehicle has everything you were looking for and then some, but it also represents a considerable investment of time and money, so you are going to want to take care of it. At the very least you would like to have the oil and filters changed regularly, the tires rotated, and all of your fluid levels checked. Car Maintenance vs Website Maintenance Not doing this [...]