web design

How a small business owner can look at a Google Analytic Report and determine if traffic is moving in the right direction

Small Business Owners Insight To a Google Analytic Report

How a small business owner can look at a Google Analytic Report and determine if traffic is moving in the right direction When paying for a SEO service or even just a basic website management plan, normally you will receive a Google Analytic report. The problem is that business owners may not know what to look for or even what it means. Whoever sets it up the SEO analysis will typically use descriptive titles to help in the understanding of [...]

Outdated Websites Keep Revenue Low

People will spend a lot of time and money decorating their homes with the latest fashions; care will be taken with the color scheme, drapes, accents and all the other elements that go into making an attractive and inviting living space. However, no matter how much time and care you take it is inevitable that as the years pass things will start to look a little dated and tired. The rule that applies to home décor applies with even [...]

Website Content Design Flow To Maximize SEO

By optimizing the content design of your webpages you can actually improve the SEO rankings of your business, but more so the conversion of the page itself. The way content is presented on your website and the flow of the different webpage elements can actually make a significant difference in the users experince. SEO (Search Engine Optimization) is the way that potential customers can find your business online. When you use a tool like Yahoo or Google you are [...]

Why have a website maintenance agreement?

New Website vs New Car Let’s imagine that you’ve just purchased a shiny new car. The new vehicle has everything you were looking for and then some, but it also represents a considerable investment of time and money, so you are going to want to take care of it. At the very least you would like to have the oil and filters changed regularly, the tires rotated, and all of your fluid levels checked. Car Maintenance vs Website Maintenance Not doing this [...]

Using WordPress as your CMS

WordPress is currently the most popular Content Management System used on the Web, almost a quarter of the entire web is powered by WordPress. A study conducted by the SEO research firm Lipperhey indicates that of the websites where a CMS could be identified more than 68% were using WordPress. The plugins that WordPress provides are used by more than 37 million websites and are a key way that WordPress can be used to optimize your web pages. It [...]

Minalmist Web Design

Advantages of Minimalist Web Design

Minimalism is an aesthetic movement that originated in the post-World War II era and has had a significant impact on the visual arts, music, and architecture among other disciplines. Considered by some to be a reaction against the wild color palettes and designs of abstract expressionism, minimalism emphasizes clean, simple, stripped down models that provide only what is necessary to the consumer, nothing more. Recently, many web designers have begun to apply these minimalist principles to web design and [...]